Yaxon
Description
Yaxon was an eye-catching brand of diecast that took the miniatures market in the 70s and 80s by storm. Their focus was predominantly on scale model vehicles, particularly racing cars, commercial trucks and Farm machinery, Yaxon's playthings stood as miniature marvels in their unique category. The captivating details and allure of Yaxon toys continue to resonate amongst collectors, with some of these delightful treasures becoming powerhouse items in their collections.
Yaxon was born in Verona, Italy, in the balmy summer of 1970. In the midst of the Industrial Revolution, three innovative brothers, Maria, Dino and Luciano, established the brand, with a mission to revolutionize the toy market. They decided to steer clear of plastic, favoring diecast models instead. Their determination bore fruit, and Yaxon began to rise as a beacon in the toy industry. An interesting nugget of history is the brothers' decision to use diecast, at a time when plastic toys were the norm; their divergent approach put Yaxon on the map, making them a unique player in the sector.
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