Schuco

Schuco

Founding Year: 1912
Final Year: Present
Countries: Germany
Location(s):
Fürth, Bavaria, Germany ()
Founder(s):
Heinrich Müller
Heinrich Schreyer

Description

Last Update: 2024-07-01 10:44:53

Schuco is a celebrated German toy brand that's known for its high-quality miniature models and toys. The brand's product line is vast, encompassing a range of automobiles, aircraft, and even tin toys. Schuco is particularly renowned for its expertly crafted die-cast car models that perfectly capture the essence of both classic and contemporary vehicles.

The history of Schuco is as captivating as its products. Schuco was founded in 1912 by Heinrich Müller and Heinrich Schreyer in Nuremberg, Germany. The brand name "Schuco" was actually derived from the founders' surnames - Schreyer and COmpany. In the 195s, Schuco introduced its now-iconic Piccolo range, a series of small, die-cast cars that quickly became popular among collectors. Post-war era was a time of innovation for Schuco, with the introduction of remote control toys and impressive mechanically driven models. Although faced with bankruptcy in the mid-197s, Schuco found new life when acquired by Simba Dickie Group in 1999. Authenticity, quality, and attention to detail continues to be the driving motto of the brand.

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