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Maker record

Rich Toys

Rich Toys was an American maker of wooden toys whose line began in Sterling, Illinois, in 1923. Early products included pull toys, novelty canes, toy racing cars and milk wagons. The company later became known for dollhouses, including a knock-down packaged dollhouse introduced in 1933, and produced toy forts and castles. Its range also included dolls and rocking horses. Rich Toys operated through several company names and locations as it expanded its products beyond toys.

Founded
1945

The story of Rich Toys

The story of Rich Toys began in 1849 when its original company, Planck Brothers & Company, was established. It evolved to become CBG Mignot, before finally transitioning to Rich Toys in 1946. During the World War II era, the company gained notoriety for manufacturing toys with materials other than metal, introducing plastic dolls at a time when metal was scarce. This innovation pioneered the use of plastic in toy manufacturing, and Rich Toys capitalized on this distinction, reinforcing its presence in the market as an innovator. Besides being applauded for its quality, Rich Toys have also held a unique cachet among collectors for their historical significance.