Founded in 1944 in France by Georges Huard, Jouef first started by manufacturing household products before making its significant shift to toys. The production of the widely acclaimed model trains began in the late 195s. The brand indeed gained a reputation for providing low-cost but accurately modeled railway products which appealed to a mass audience. Over the years, it continued to expand, introducing more railway styles and eras, helping educate its fanbase and customers about the rich history of rail transport. Interest fact: Did you know Jouefs model trains became so popular that the brand name is often misused in France as a generic term for any model railway product?