Brand record
ICA
ICA, renowned for their Baby Joe soft toys and bibs, have been tantalising the senses of children across the globe for decades. Best-known for their commitment to quality and attention to detail, their collection spans a wide array of playthings including plush toys, educational toys, and children's apparel.
- Founded
- 1911
- Countries
- Germany
- Locations
- Nuremberg, Germany
- Founders
- Otto Kraus
The story of ICA
ICA's story began in the city of Nuremberg, Germany, a vibrant hub known for its toy industry. Here ICA found its roots in 1912, by the ingenious Otto Kraus. The company saw a steady growth in its early years, carving a niche for itself through its unique products that were both fun and safe for children. Despite facing a challenging business environment during and after the World Wars, ICA managed to sustain its operations and continued to bring joy to children worldwide. The company ushered in a revolution in the world of toys in 1978 when they pioneered the concept of soft toys with replaceable clothes, which quickly became a hit. The legacy of this trailblazing brand continues as they constantly innovate to keep up with the evolving preferences of their young clientele.
Collectors’ Corner
Posts about this brand
No posts about this brand yet. Do you own one, or know its story? Share your photos or ask fellow collectors.

