Maker record
Ferrari Siro
Ferrari Siro was an Italian toy maker based in Casalpusterlengo, producing toys from 1934 until the company’s dissolution in 1984. Its products were mainly small lithographed tin toys, especially penny toys, with a range that included cars, trucks, motorcycles, scooters, aircraft and mechanical novelties. Some models used spring motors or friction drives. A distinctive car construction combined a lithographed tin body with a separate chassis plate and plastic wheels. Production paused during the Second World War and resumed in 1945.
- Founded
- 1934
- Final year
- 1984
- Countries
- Italy
- Locations
- Casalpusterlengo, Italy · 1934
- Founders
- Siro Ferrari
The story of Ferrari Siro
Ferrari Siro was a family toy-making business in Casalpusterlengo, Italy. It began production in 1934, making small tin toys marked with the F.S.C. logo. The business suspended activity during the Second World War and resumed production in 1945. In 1949, Siro Ferrari’s nephews took over management. The company was dissolved in 1984.
Small lithographed penny toys were a specialty, but the range also included cars, trucks, motorcycles, scooters, aircraft and mechanical toys. Some vehicles were spring powered, while others were friction driven or had no mechanism. Larger models included a Fiat 1100 TV with a lithographed tin body enclosing a separate chassis plate and plastic wheels. The company also made promotional toys. In 1975 it began supplying Lazzaroni with a tin biscuit van; after Ferrari Siro closed, Eli used the original tooling to complete the supply and produce the van in other liveries. Ferrari Siro was still active in the late 1970s, including with a large friction-drive Ferrari 250LM toy.