Carrera

Carrera

Founding Year: 1953
Final Year: Present
Location(s):
Salzburg, Austria (Headquarters) ()
Grand Rapids, Michigan, USA (Carrera of America, Inc.) ()
Founder(s):
Hermann Neuhierl

Description

Last Update: 2024-06-25 08:17:04

Carrera is a storied brand renowned for its amazing slot car sets and radio-controlled cars. Spanning a multitude of styles, genres, and scales, Carrera's range is a testament to the world of motorsports, offering everything from classic Formula 1 cars to modern hypercars. Adored by young racing fanatics and passionate collectors alike, Carrera's miniature marvels are as much about speed and performance as they are about attention to detail and authenticity, truly capturing the thrill of racing!

The Carrera story begins in 1953, amidst the post-war boom in Germany. Founded by Hermann Neuhierl, Carrera initially focused on tin toys but soon shifted gears to slot car racing sets, inspired by the legendary Carrera Panamericana race. 'Carrera', literally meaning 'race' in Spanish, resonated the brand’s passion for speed, competition, and craftsmanship. Over the years, the brand expanded its offering with remote-controlled cars and even helicopters, maintaining an untarnished reputation for quality. An interesting fact to share with fellow hobbyists: Carrera was the first brand to introduce true-to-scale slot cars!

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